SelfMailKit vs Klaviyo

Discover why SelfMailKit offers better pricing for growing businesses and unique features that Klaviyo doesn't provide

SelfMailKit vs Klaviyo

Pricing Comparison: A Better Deal for Growing Businesses

Klaviyo's pricing is determined by the number of active profiles and can escalate rapidly. With their updated profile compliance policy (starting February 2025), you might incur higher costs even if your contact list remains unchanged. SelfMailKit provides clear and straightforward pricing based on email usage.

Send one email/month to:SelfMailKitKlaviyoSavings
250 contacts/active profiles
Free
Free
1,500 contacts/active profiles
Free
$45Save $45
5,000 contacts/active profiles
Free
$100Save $100
10,000 contacts/active profiles
$21
$150Save $129
60,000 contacts/active profiles
$44
$860Save $816

*Based on Klaviyo pricing as of January 2025. SelfMailKit pricing includes all email types.

Unique Features You Won't Find in Klaviyo

SelfMailKit offers several unique features that set it apart from Klaviyo and other email marketing platforms.

Native Email Inbox

Send, receive, and reply to emails directly from the dashboard. No need for separate email clients.

All Email Types Included

Transactional, marketing, and newsletter emails all included in one price.

Full Infrastructure Control (Self-Hosted version)

Self-hosted option available with complete source code access and AWS-based deployment.

Unlimited Domains

Add unlimited domains and manage multiple projects in one place.

Always Free Support

Email support is always free, unlike Klaviyo's 60-day limitation.

Cheapest Email Marketing

SelfMailKit is the cheapest email marketing platform. It is 10x cheaper than Klaviyo.

Feature-by-Feature Comparison

See how SelfMailKit compares to Klaviyo across all major features

Pricing Model

SelfMailKit

Generous free tier, very cheap for growing businesses

Klaviyo

Pay per active profile (250 profiles free, then $20+ monthly)

Email Cost Structure

SelfMailKit

All email types included (transactional, marketing, newsletters)

Klaviyo

Separate pricing for email marketing vs transactional

Advanced template validation

SelfMailKit

Spam score analysis, link & image validation, performance optimization and more at no cost

Klaviyo

No Advanced template validation

Native Email Inbox

SelfMailKit

Built-in inbox for receiving and replying to emails

Klaviyo

No native inbox functionality

Template Editors

SelfMailKit

Notion-like editor with HTML import from other builders, HTML/CSS code editor and drag-and-drop editor

Klaviyo

Drag-and-drop editor

Contact Management

SelfMailKit

Unlimited contacts, CSV import, API sync

Klaviyo

Limited by pricing tiers based on active profiles

Email Personalization

SelfMailKit

Dynamic content and personalization

Klaviyo

Advanced personalization and dynamic content

Analytics & Reporting

SelfMailKit

Real-time analytics, open/click tracking, bounce reports

Klaviyo

Advanced analytics and reporting

Team Collaboration

SelfMailKit

Built-in team features with granular permissions

Klaviyo

Team collaboration features

Custom Domains

SelfMailKit

Unlimited domains with easy setup

Klaviyo

Limited domains

Email Authentication

SelfMailKit

DKIM, SPF, DMARC setup out of the box

Klaviyo

Email authentication support

Infrastructure Control

SelfMailKit

Full control with self-hosted option, AWS-based

Klaviyo

SaaS-only, no infrastructure control

Customer Support

SelfMailKit

Always free email support, priority support available

Klaviyo

Email support free for 60 days only, then paid

SMS Marketing

SelfMailKit

Not available

Klaviyo

Built-in SMS marketing

Ecommerce Integrations

SelfMailKit

API-first approach, webhook support

Klaviyo

Deep ecommerce platform integrations

UI/UX

SelfMailKit

Modern interface with dark/light mode

Klaviyo

Modern ecommerce-focused interface

Transactional Emails

SelfMailKit

Included in all plans with real-time delivery stats

Klaviyo

Separate pricing and limited in lower tiers

Frequently Asked Questions

Still have questions? Email us at support@selfmailkit.com

Ready to switch from Klaviyo to SelfMailKit?

Get Started Free →
  • 5,000 emails free monthly
  • Native inbox included
  • All email types included
  • Always free support
  • No credit card required